SweeTARTS announces new Gummies Fruity Splitz flavor

The SweeTARTS brand released its newest innovation — Gummies Fruity Splitz. Each piece is a single fruit-flavored, poppable and mouthwatering gummy that “splits” into two sides to give consumers the best of both worlds: a sweet side and a tangy tart one with a soft bouncy gummy texture. Each pack features six flavors: Blue Punch, Cherry, Grape, Orange, Lemon and Green Apple. Each gummy candy has a soft, bouncy gummy texture with a vibrant fruit flavor that is split – half sweet and half tart.

Fun Fact: SweeTART was unveiled in 1963. The little round candies had the same taste as Pixy Stix and Lik-M-Aid (Fun Dip) when they were made.