Burger King & Hidden Valley Ranch Launch New Flavor Sensation: ‘The Big Dip

The next big thing has arrived at Burger King, and it’s fit for a ranch-loving king, queen … or a Whopper sandwich! After launching Hidden Valley Ranch in Burger King restaurants nationwide this past summer, Burger King and Hidden Valley Ranch are coming together and introducing Guests to a limited-time creation sure to get everyone talking (and dipping). The Big Dip cup offers eight ounces of creamy, zesty Hidden Valley Ranch, compared to the regular one-ounce dip cup.

Starting October 16, the Big Dip Cup will be available at select Burger King locations in New York City, Los Angeles, Chicago, Miami, Dallas, Houston and San Francisco – and they’re making it easy for Burger King and Hidden Valley Ranch fanatics to get their hands (and yes, they’ll need both!) on it. Guests in these markets can use this tracker to find their nearest restaurant offering the Big Dip cup and ask for it in-restaurant alongside purchasing any BK sandwich for no additional cost.

• Contains 8 fl. oz. of Hidden Valley Ranch
• Only at The Ranch Shop and participating BK stores
• The Big Dip Cup is meant to be enjoyed with one delicious Burger King meal. Once opened, it should be refrigerated to maintain its quality and freshness.
• The Big Dip is best enjoyed before December 27, 2024. The Best Buy date can be found on the inner clear plastic container when The Big Dip cup is separated from the outer white shell overlay.
• Discard leftover dressing if it has been left out at room temperature for more than 2 hours
• Refrigerate after opening

Hidden Valley Ranch originally got its name from an actual ranch in California. After Steve Henson developed his now-famous ranch dressing recipe, he and his wife moved to a ranch near Santa Barbara and named it Hidden Valley Ranch. The creamy dressing became a hit with visitors who dined at the ranch’s restaurant. As word spread about the unique flavor, guests began requesting to take the dressing home. Henson started selling the dry mix to guests, allowing them to recreate the beloved dressing themselves, which eventually led to the creation of the Hidden Valley Ranch brand.

Over time, Steve Henson had been refining his signature salad dressing—a tangy combination of buttermilk, savory herbs, and spices. It quickly became a favorite among his ranch visitors, who couldn’t get enough of it, leading to the creation of Hidden Valley Ranch dressing.

The Big Dip Cup could lead to plenty of double dipping! The concept of double dipping gained popularity in the 1990s thanks to the US TV show Seinfeld. In one episode, a character is called out with the line, “Did you just double dip that chip?” after being caught dipping the same chip twice. The accuser, Timmy, goes on to say, “That’s like putting your whole mouth right in the dip.”