Brunch may never be the same again, thanks to the new V8 Grillo’s Dill Pickle Bloody Mary Mix. Bloody Marys have long been the unofficial cocktail of weekend brunches, with nearly 3 in 4 Americans agreeing they enjoy sipping on this savory staple. Now brunch just got even better, with V8 and Grillo’s Pickles coming together to create a fresh take on this classic cocktail, tapping into 2024’s hottest flavor trend: pickles.
This bold new mix blends the iconic richness of V8 tomato juice, natural cucumber flavor and a perfect medley of spices with the unmistakable tang of Grillo’s signature brine, bringing a vibrant burst of flavor to your next brunch or happy hour. Whether you’re hosting friends or enjoying a homemade cocktail, simply mix, and garnish with your favorite toppings — extra pickles encouraged! — and savor the rich taste.
The new mix brings a briny twist to the classic brunch cocktail
“Our new V8 Bloody Mary mix seamlessly taps into the popularity of pickles thanks to our friends at Grillo’s. The flavor profile is my new go-to,” said Prabha Cheemalapati, VP of Beverage at Campbell’s. “No time is a bad time for a Bloody Mary, and our collaboration makes it easier than ever to enjoy this weekend beverage staple at brunch, tailgates, happy hours and more.”
Grillo’s Pickles, known for their all-natural, fresh approach to pickles since 2008, is a trusted favorite for pickle enthusiasts across the country. Now, with this collaboration, their signature flavor adds a unique twist to a timeless cocktail.
“When V8 hit us up to bring a pickle Bloody Mary mix to life, it was a no-brainer,” said Eddie Andre, VP of Branding at Grillo’s Pickles. “Grillo’s fans have long been using our brine to level up their Bloody Mary at home and we’re stoked to work with such a legendary brand to offer a more convenient way to get their pickle fix all day long.”
The V8 Grillo’s Dill Pickle Bloody Mary Mix joins the V8 brand’s growing lineup of bold Bloody Mary offerings, delivering a delicious, no-fuss way to enjoy a favorite brunch beverage. Perfect for both cocktails and mocktails, this mix ensures a full-bodied flavor experience with minimal effort. Try it in classic recipes or get creative with your twist!
Starting October 24, V8 Grillo’s Dill Pickle Bloody Mary Mix will be available on Amazon in convenient six-packs for $6.29, with wider availability in stores nationwide beginning in early 2025.
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