For more than 30 years, White Castle, America’s first fast-food hamburger chain, has transformed its restaurants on Valentine’s Day into Love Castles with special décor, hostess seating and tableside service. Each year, tens of thousands of Cravers join their partners, friends and family for this special evening. But what about those unable to secure a reservation or drive to one of the 300-plus participating Castles?
Introducing the White Castle Love Kit
A perfect gift to share with loved ones, each kit includes 12 Sliders — four Original Sliders four Classic Cheese Sliders and four Jalapeño Cheese Sliders — with preparation instructions developed by White Castle’s food experts to recreate the signature steamed taste of Sliders purchased in a White Castle restaurant. The kit also includes dill pickles to top the Sliders to taste, 12 Valentine’s Day-themed Slider boxes (just like they are served in the Castle), a White Castle scented candle and a collection of exclusive “Craventine” cards to share.
White Castle has been offering its one-of-a-kind Sliders in retail stores in all 50 states for nearly four decades, offering consumers from coast to coast a tasty and convenient option when they want to enjoy restaurant–quality food at home.
For the first time, White Castle Sliders are also available in a special Valentine’s Day-themed meal kit that brings the tastes, smells and experience of eating in a White Castle right to Cravers’ doorsteps, turning their homes into their Love Castles.
Hearts will storm the castle, it’s like Valentine’s Day in a Box!
The all-new White Castle Love Kit includes everything needed to deliver that one-of-a-kind flavor of 100% beef steam grilled on a bed of onions topped with a perfect pickle, all cradled by a fluffy, delicious bun made in White Castle’s bakery.
“The demand for in-Castle reservations on Valentine’s Day has started to exceed our capacity,” said Jamie Richardson, vice president at White Castle. “The new Love Kit is perfect for Cravers near and far to make memorable moments at their very own Love Castles! And it’s a great reminder that no matter where you live, you can satisfy your cravings with either a memorable moment like the Love Kit delivered to your door or a visit to wherever you buy groceries.”
Cravers can take their celebrations to new heights with exclusive White Castle-branded merchandise with a Valentine’s Day theme. The collection features four items as well as the Love Kit, all available on White Castle’s House of Crave, an online store featuring a wide assortment of White Castle-branded items.
- Love Castle Robe: The almost too-magical-to-touch magenta garment featuring a red belt is perfect for lounging and relaxation 365 days a year.
- Love Castle Sunglasses: These heart-shaped glasses are the perfect accessory piece for your date-night attire.
- White Castle T-shirts in two different designs: The Love Castle Candy Tee and the Love Castle Crave Tee crew neck shirts allow you to wear our hearts on your sleeve.
Oh, you didn’t know: White Castle’s one billionth burger was purchased in 1961—two years before McDonald’s cleared the same benchmark.