Vlasic Pickles, the prominent pickle brand in America, has partnered with Sprints, a brand known for its entertaining performance accessories, to release a limited-edition range of pickleball equipment. This collaboration is ideal for both beginners who are still practicing their slams and skilled players who dink like a pro.
“We’re excited to bring two fun brands together that share a love for all things pickles,” said Tim Nangle, Vice President, and General Manager at Conagra Brands. “Pickle fanatics and pickle ballers can show up in style with the Vlasic X Sprints mash-up.”
“Sprints fans have long appreciated the ‘power of the pickle’ and we’re thrilled to collaborate with Vlasic,” said Eric Rose CEO at Sprints. “We believe athletic apparel should be fun and expressive, and the pickleball gear collection we’ve created with Vlasic perfectly embodies that spirit.”
The Vlasic X Sprints collaboration furthers Vlasic’s commitment to the game of pickleball. They recently became the first pickle brand to officially sponsor a pickleball tour with their title sponsorship of the Association of Pickleball Professionals (APP). As part of Vlasic’s title sponsorship of the APP tour, pickleball players will compete in the 2023 Vlasic Classic at Sawyer Point in Cincinnati, Ohio from May 9th – 14th. In addition to online, The Vlasic X Sprints collection will be available onsite at the event for purchase.