Mrs. Butterworth’s New “Elf” Sugar Cookie Pancake Mix Kit

Mrs. Butterworth’s, a product line under the umbrella of Conagra Brands is joining forces with Warner Bros. Discovery Global Consumer Products to usher in the festive spirit by commemorating the 20th anniversary of the beloved holiday movie, “Elf.” To mark this milestone, Mrs. Butterworth’s has introduced an exclusive Sugar Cookie Pancake Mix Kit with an “Elf” theme and a uniquely crafted bottle of their signature Original breakfast syrup. The film spotlights Buddy the Elf, a North Pole inhabitant who has an undying fondness for syrup.

Sugar Cookie Pancake Kit and Pancake Syrup Offer a Festive Look for the Season

“Elf’ is a holiday film full of joyful humor, and we’re delighted to offer two products that embody that spirit,” said Lucy Brady, President, of Grocery and Snacks, Conagra Brands. “Our new ‘Elf ‘-themed Sugar Cookie Pancake Mix Kit and specially-bottled Syrup are treats that we’re sure Buddy the Elf would love.”

Listed as one of the four food groups by Buddy the Elf, “Syrup” is the perfect way to celebrate the film’s main character. The thick, rich Original Mrs. Butterworth’s recipe comes in a commemorative bottle that’s sure to be your favorite. The design features Buddy the Elf in front of a snowy silhouette of New York City, topped with a green cap to match his outfit.

For pancakes that will make your holidays merry and bright, Mrs. Butterworth’s “Elf” Sugar Cookie Pancake Mix Kit is a festive treat. This new kit includes pancake mix, frosting and red and green sprinkles, all inside a special edition box. Pancakes are ready in minutes – just add water – and are especially delicious paired with Mrs. Butterworth’s Syrup.

The Pancake Kits and Syrup will be available through the holiday season in grocery stores, mass retailers and through e-commerce channels.